Plan It. Do It. is where SMB leaders come to think clearly about change.

I’m Dave Hersher—consultant, civic leader, and systems thinker. Each post delivers practical tools, frameworks, and real-world stories to help you lead transformation without losing trust.

Based in Massillon, Ohio. Rooted in relationships. Built for changemakers.

We help SMBs get predictable results in an unpredictable world.

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• Actionable insights on change management and strategic execution

• Frameworks that simplify complexity

• Stories from the field—what works, what doesn’t, and why

• Occasional reflections on leadership, trust, and the messy beauty of progress

• A community of SMB leaders who care about clarity, trust, and sustainable change—join the conversation and shape what comes next.